Gartner Peer Insights – Voice of the Customer Platforms Review 2024
Gartner Peer Insights are a free peer review and ratings platform designed for enterprise software and services decision makers. Reviews are organized by products in markets that are defined by Gartner Research in Magic Quadrant and Market Guide documents.
What are Voice of the Customer Platforms?
Gartner defines a voice of the customer (VoC) platform as one that integrate feedback collection, analysis and action into a single unified solution that helps organizations to understand and improve the customer experience. Feedback inputs extend beyond direct surveying to include other direct, and indirect and inferred sources.
Voice of customer (VoC) platforms enable revenue and retention leaders to better manage the customer experience (CX) through a deep understanding of customer needs and perceptions. The resulting insights trigger recommendations and actions across the enterprise.
To access the 2024 ‘Voice of the Customer Platform Review’ click here